Posts Tagged ‘Mervin’

Mervin Demo at Mont Gleason Québec, Canada Feb. 25th


Situé au Centre-du-Québec, le Mont Gleason offre 25 pistes enneigées sur 190 mètres de dénivellation.
www.montgleason.ca

Mervin Manufacturing

Mervin Mfg Voted Brand of the Year!

Retailers speak, TransWorld Business listens and Mervin WINS

Seattle, WA (January 18, 2012) — Retailers nationwide choose Mervin as the action-sports brand of the year in polling by TransWorld Business. Retailers point to Mervin as the brand that created the best partnerships and products, while also doing the most to support shops. The award comes courtesy of Transworld Business who reached out to over 5,000 retailers across surf, skate, snow, wake, moto, and BMX posing open-ended questions about which companies have done the most this year to foster their stores’ growth, goals, and continued success.

“The entire Mervin team feels truly grateful to be recognized for doing what we love,” says Ryan Hollis, GM of Mervin Mfg. “We’ve been building boards since 1977 and have always had our retail partners first of mind. We feel lucky to be able to maintain a healthy business for them and us, especially in rough times.”

The men and women working at Mervin are true board builders with a mission to innovate and improve the sports they participate in and love. Mervin brings real innovation including Magne-traction and banana technology, making snowboarding, skiing, skating and soon surf, easier and more fun for everyone. The company has been building ecoMotional boards near Canada in the USA since 1977.

“Mervin was the clear winner for brand of the year – it was an open ended survey and they dominated with responses such as ‘anything Mervin,’” says Mike Lewis, Editor-in-Chief of TransWorld Business. “Mervin crushed it in 2011, helping keep specialty retail special.”

Specific to supporting specialty retail, Mervin uses Shopatron, which sends online orders directly to shops. The company also actively enforces minimum advertised pricing and Internet sales in an effort to protect specialty retail.

According to SIA RetailTRAK™ data produced by the Leisure Trends Group, Mervin brands have the highest sell-through of major snowboard brands with very strong margins and enjoyed the most volume growth of any other snowboard brands on the market last season. Both Lib Tech and Gnu moved into the top five snowboard brands sold at retail last season with early season sales indicating that they will both keep their top five positions for the current season. The study also states that Mervin dominates price-points between 0 and 9 at retail.

Retailers can preview Mervin Mfg products from Lib Tech, Gnu, Roxy, Bent Metal and Freedom Dolly during SIA at the following booths: Lib Tech 1307, GNU 1507 and Lib Tech NAS 4235.

Mervin Manufacturing

Mervin at Zumiez 100K

“100k is a party where  Zumiez invites a lucky group of snowboarders to Keystone to meet all their favorite pro skateboarders. Deprived of oxygen and plied with bottomless white wine the snowboarders launch in to awkward conversation with their skateboarding betters who frantically search the crowd around them for someone cooler.   Sorry buddy, you’re not going anywhere until you tell me what video project your working on. Also at 100k there are white tigers, Tony Hawks, reality TV stars, Small Waynes, Screech, more white wine and 1000 young people that sold a crap load of stuff at Zumiez stores nationwide.  Thanks Zumiez for inviting us and for the opportunity to experience some sort of cross between the MTV music awards, the Lost Boys hideout (Peter Pan), the other Lost Boys hideout (90s vampires) and the set for Fully Flared.  Next year, if I’m invited back, I’m bringing my snowboard!” ~Jesse Burtner











“Even without epic snow conditions, the groomers were endless and flawless.  Corduroy as far as you can see, and with all the new Mervin tech under our feet we were carving like nobody’s business.  The celeb sightings were awesome, and the whole scene was really energizing.  Thanks Zumiez for the invite, and for giving us all a good reason to celebrate!” ~ Barrett Christy

Mervin Manufacturing

The Dirksen Derby: From the Eyes of Mervin NW

By Ryan Davis, Mervin NW Rep

The NW Mervin crew went to host a demo at Mt. Bachelor and to check out the Dirksen Derby. I have to say: After 23 years of attending the Mt Baker LBS… the Dirksen Derby at Bachelor is an all time event that embodies what is special about our “anti” sport.

Well done Mr. Dirksen and all of the shred community in Bend. I’ll return every year :)

Highlights:

  • Forrest Burke one footing the split race in a poncho.
  • Terje Haakonsen showing up.
  • Manifest and the spirit of ARob.
  • Meeting Gerry.
  • Blair, Matt Shredgers, JRob, Maria, Adam Haynes, Tucker Andrews, Scotty, Forrest Burke, Max and Gus Warbington all killing it on hand made Mervin boards.
  • Knowing that snowboarding is in a good place :)













Thanks:
Josh Dirksen, Scotty Whitlake, Jake Price, Gerry Lopez, Becky Kinney, the Warbington’s, Tim Lawler and the demo crew, Tory Bland and all the shred community of Bend OR.

Visit Espn.com for rad video and story from the Dirksen Derby…

Visit Snowboarder for some cool photos from the Dirksen Derby…

Visit Yobeat for the full story from the Dirksen Derby…

Mervin Manufacturing

Snowboard Mag MFG Personalities: Pete Saari on Mervin

If you flip through Snowboard Mag’s 2012 buyer’s guide, look for Pete Saari’s interview about Mervin:

Mervin Manufacturing

Shayboarder.com Industry Profile: Mervin Manufacturing VP Marketing & Creative Pete Saari

Check out a Pete Saari interview on shayboarder.com

Mervin Manufacturing

NW Mervin Factory Tour

On April 11th and 12th a select crew of NW Mervin Mfg retailers / rad bros hitched a ride on the Grease Bus out to the Olympic Peninsula to tour the Mervin Mfg Factory and get some good old Olympic powder.

Mervin Mfg. has been making snowboards and skateboards in the great NW since 1987. Makers of Lib Technologies, Gnu and Roxy… we craft each by hand. Only 23 short miles from the factory is a mecca of powder and well earned runs leading back to the road where the Grease Bus was there to pick us up with petroleum free power. A perfect way to test a freshly made shred stick and get Experimental…






















Timeline:
The Oregon crew were picked up in Portland for a tour up I5
Meet up at the Mervin Factory for a tour lead by Eco Mervin icon: Norm Nelson
A Skate sesh on the sidewalk pump humps to volcano
A BB-Q with Temple Cummins and NW Rep Ryan Davis’ underground salmon sauce
Off to Port Angeles for beer drinking and sucking at pool
Hotel… black out…
Wake up. Some faster than others
Load the Grease Bus and off to Hurricane Ridge
Arrive to 8″ of powder and clear skies
Shredfest all day : Highlights : Riding the Hammock, corked straight airs, cornices, Maggies… and the Exit snowboard park…
To the PA skatepark to watch Ryan attempt to dive through the concrete…

Great times, good humans, US made snowboards… made by snowboarders and some of the best retailers on this planet.
Thanks for the support. Come up north any time // Cheers: Ryan and Tim w Mervin Mfg and Moonshine Distribution

Mervin Manufacturing

Tactics: Mervin Factory Trip

Tactics from Eugene OR came up for a factory visit. Everyone was super pumped on the factory tour, and Hurricane Ridge… check out their trip>>
Tactics: Mervin Factory Trip

Mervin Manufacturing

VIDEO: Mervin Massive Weekend 2011 @ Canyons


March 5th & 6th, 2011.
Day 1:
Lib Tech Canis Lupis Race

Day 2:
Gnu Guts & Glory Natural Jib Contest

Mervin Manufacturing

Mervin Demos at ROXY Chickadee Jam, March 12 & 13, 2011

Demo out Mervin’s next years 2011-2012 product at Grouse mountain in Vancouver Canada this weekend! We are setting up in conjunction with the Roxy Chickadee Jam. So we’ll have all the NEW 11-12 Lib Tech Snowboards, Gnu Snowboards, Bent Metal Bindings, Gnu Bindings and Lib Tech NAS (skis). All ready to demo out of the tents at the bottom of the course.

Roxy is excited to introduce the 3rd Annual Roxy Chickadee Jam, an all girls snowboard contest.  The event will take place on March 12th and 13th, 2011 with the chance to win cash and prizes. The winner of the Roxy Chickadee Jam will walk away with cash and the opportunity to showcase her talent at the Annual Roxy Chicken Jam.

For more info, please visit www.roxy.com/chickadeejam

Mervin Manufacturing